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VUE | Winter 2019

The Digest | New Jersey Magazine

Issue link: https://magazines.vuenj.com/i/1068761

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What if we could reinvent the high fashion of the runway? e style and creativity would remain, but the clothing would transform into accessible, comfortable outfits for everyday women who want to look and feel stylish on a daily basis. is desire for fashion-forward yet practical pieces is becoming increasingly more popular, and women are steering away from the one-size-fits-all styles of department store brands and traditional labels, in search of something more unique and personalized. Contemporary women want a versatile wardrobe comprised of pieces they can transition from work to play without sacrificing comfort for style, and a new generation of designers is listening. Inspired by both the relaxed vibe of Los Angeles and the evolving, urban feel of New York City, influencer- turned-designer Lauren Elizabeth founded the clothing and accessory brand XLE with the hopes of creating a diversified label as stylish as it is comfortable and accessible. A self-proclaimed lifelong shopaholic, Elizabeth always yearned for more from her shopping experiences: "I've spent my whole life walking around malls trying to find the perfect pieces I'm visioning in my head. And it is seriously a nightmare sometimes!" A midwest girl at heart, Elizabeth longed to emulate the fashionable styles she saw on the streets of LA and NYC, but she did not want to sacrifice comfort and functionality to achieve them. Elizabeth quickly realized that the fashion industry was simply lacking something–the right fit, the right blend of style and comfortability, the effortlessly put-together looks she craved. She knew it was time to channel her creative energy and passion for women's clothing into the creation of a brand that would fulfill all, not just some, of her requirements. Aer all, if she could not find the perfect clothing anywhere in the mall, then who could? ON-TREND FASHION MEETS EFFORTLESSLY COOL, COMFORTABLE STYLE. BY MELISSA SORGE ON-TREND FASHION MEETS EFFORTLESSLY COOL, COMFORTABLE STYLE. BY MELISSA SORGE V U E N J . C O M 51

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