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CUSTOM CLUB FITTING FIND YOUR FIT AND GET MORE OUT OF YOUR GAME. F ounded in 2014 by Bob Parsons, PXG (Parsons Xtreme Golf), has remained dedicated to one central goal, creating the finest and most efficient golf equipment and products on the market. Being an avid golfer, and a tech-junkie with a drive towards enhancing his golf game, Parsons took it upon himself to seek out the technological advancements and materials needed to design and create the best golf clubs possible. Parsons gave two engineers, Brad Schweigert and Mike Nicolette, unlimited time and funds and asked them to create something completely different than anything in the industry, with more appeal and the most forgiveness conceivable. By 2015, PXG was fully established and became an international brand after releasing a full line of golf clubs With seven current locations including its headquarters and more on the way, PXG has made its name in the golf industry and consistently introduces top-quality equipment that continues to impress golfers. PXG gained popularity with their custom fitting service that is completely tailored to the client to lead them to their most efficient performance on the golf course. The precision and individual attention is given to each client is what sets PXG apart from other fitting services. A PXG custom club fitting begins by giving the client background information on PXG so they can better understand the company and its philosophy. A typical fitting for an iron takes about an hour but if a client is looking to be fit for an entire golf bag, it will take closer to an hour and a half. The client will explain what they are looking for and what they hope to get out of their purchase. After a PXG representative breaks down the fitting process for the client and presents the different equipment PXG offers, the actual fitting can begin. The client will bring their current 7-iron with them so they can find something comparable that they are comfortable with, and then feel the difference between their current clubs and PXG clubs. The client will start by warming up for about five minutes with a wedge to get their blood flowing, then, they will take 5 to 10 swings with their current club. PXG uses software, TrackMan, to monitor distance and provide feedback on how fast the client is swinging, the ball speed, the overall distance that the ball was hit, the carried distance, spin rate, height and landing angle. The most identifiable and useful information tracked is the overall distance, ball speed and swing speed. Using an WITH BY BRIANNA ROBERTIELLO V U E N J .C O M 50

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