In a 2015 interview with
Harper's Bazaar, you spoke
candidly about the way in
which you profit through
Instagram. What would
you say stands to be gained
through a transparent
conversation about the way
social media influencers
conduct their business?
What was the Wild Wild
West has now become a heavily
regulated industry with laws
attached to it. It's public
knowledge what an actor makes
on a movie or what a model
gets paid for a large campaign,
usually. So why not be transparent
without giving too much away on
how we make money? My entire
livelihood is based off of the trust
of my followers, so why not be
transparent about being paid for
certain campaigns? My followers
know I wouldn't have accepted
that campaign if it wasn't
something that I wouldn't want to
be promoting.
How do you discern what
brands will and will not
be featured on your blog/
Instagram?
I only blog about brands and
products that I truly like or
believe in.
Since the inception of
@weworewhat in 2010, have
you observed the world of
social media influencers
evolve? If so, how?
Of course, blogging was not even
a real industry when I started. We
created it along the way.
Are there any projects on the
horizon for you?
Always, but you'll just have to
wait and see!
VUE ON FASHION
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